{"product_id":"colour-care-shampoo","title":"milk_shake Colour Care Shampoo","description":"\u003cp\u003eA gentle milk-protein cleanse for coloured hair, so your colour lasts further between salon visits.\u003c\/p\u003e\n\u003cp\u003eColour Care is milk_shake's line for hair that has been coloured, and the shampoo is where the routine starts. Colour does not usually fade because of time.\u003c\/p\u003e\n\u003cp\u003eIt fades because of washing, and a shampoo that cleans too hard opens the cuticle and lets pigment out with the water.\u003c\/p\u003e\n\u003cp\u003eThis is the milkshake shampoo for coloured and highlighted hair that has started to go dull between salon visits.\u003c\/p\u003e\n\u003cp\u003eIt cleanses gently, with milk and wheat proteins going back in as it works, so the hair keeps the structure that holds tone in the first place. The saving is not dramatic in one wash.\u003c\/p\u003e\n\u003cp\u003eIt shows up in how far you get before the colour needs redoing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ecoloured, highlighted and balayaged hair\u003c\/li\u003e\n\u003cli\u003ebox colour that is going brassy\u003c\/li\u003e\n\u003cli\u003eanyone stretching the gap between appointments\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePairs with:\u003c\/strong\u003e Colour Care Conditioner at every wash, and the Colour Care Mask once a week.\u003c\/p\u003e","brand":"Milk_shake","offers":[{"title":"300ml","offer_id":52617774792970,"sku":"MS-COLOUR-CARE-SHAMPOO-300ML","price":20.95,"currency_code":"GBP","in_stock":true},{"title":"50ml","offer_id":52617774760202,"sku":"MS-COLOUR-CARE-SHAMPOO-50ML","price":6.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0915\/3730\/9962\/files\/milk-shake-color-maintainer-shampoo.png?v=1771948627","url":"https:\/\/innatebeauty.co.uk\/products\/colour-care-shampoo","provider":"Innate Beauty","version":"1.0","type":"link"}