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Milk_shake Icy Blonde Toning Spray

Milk_shake

Milkshake Icy Blonde Toning Spray

Milkshake Icy Blonde Toning Spray: knocks warmth out of light blonde between washes, with no water and no second wash.

★★★★★ 4.6(24 reviews)
£18.75

Key Ingredients

Milk protein

Milk protein

Strengthens & repairs
Sunflower Milk

Sunflower Milk

Brightness & colour protection
Quinoa protein

Quinoa protein

Fortifies hair fibre
Blueberry extract

Blueberry extract

Antioxidant protection
Rice bran oil

Rice bran oil

Strengthens & stimulates
Milk protein

Milk protein

Strengthens & repairs
Size
One-time purchase
£18.75
Description

The between-washes step.

Its toning dyes are violet and blue rather than the line's black pigment, and it goes on without water and stays in, so you can knock back warmth on a day you were not planning to wash your hair.

Brass does not wait for wash day.

Light blonde picks up warmth from hard water, heat styling and sunlight, and this is the way to correct it without another wash, which on bleached hair is a cost in itself.

Milk protein conditioning goes in alongside the pigment.

Best for

  • ultra-light and platinum blonde
  • tone that drifts warm mid-week
  • anyone washing less often to protect the bleach

How to Use
  1. Shake the bottle well so the black pigment mixes in.
  2. Spray it evenly over clean, damp hair from about 10–15 cm away.
  3. Comb it through so the colour spreads evenly, then dry as usual.
  4. Between washes, spray it lightly over dry hair from about 30 cm away.

Pro tip: If your ends soak up toner too fast, mist them with a plain leave-in conditioner first, then use the toning spray.

Full Ingredients

Aqua (Water), Alcohol Denat., Glycerin, Cetrimonium Chloride, PEG-7 Glyceryl Cocoate, Parfum (Fragrance), Panthenol, Acid Violet 43, Citric Acid, HC Blue No. 16, Hydrolyzed Milk Protein, Oryza Sativa (Rice) Bran Oil, Vitis Vinifera (Grape) Seed Oil, Butylene Glycol, Linalool, Basic Brown 17, Basic Red 76, Limonene, Dextrin, Helianthus Annuus (Sunflower) Seed Extract, Hydrolyzed Quinoa, Sodium Chloride.

Shipping & Returns

Delivery
Free UK delivery on orders over £40. Under that, £5.99. Orders placed before 2pm Monday to Friday go out the same working day, then InPost to your door in 3 to 5 working days. Back-ordered items are dispatched on the date shown above the price.

Returns
You have 30 days from delivery to change your mind, and we send you a free Royal Mail return label. For hygiene reasons an opened bottle cannot be returned unless there is something wrong with it.

If something is wrong with it
Email a photo to hello@innatebeauty.co.uk and we will replace it or refund it, whichever you prefer. You do not need to send it back unless we ask.

Full details, including your legal rights, are in our Returns and Refunds policy.

Better Together

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Real Results

See the Transformation

Verified customer photos. No filters, no editing.

Before photo - Jessie A

Before

Before → After
After photo - Jessie A

After

Jessie A

Platinum Blonde · Fine · Fresh Color

"I am completely obsessed with the Icy Blond line. It gave my blonde a cool, platinum refresh without any harsh bleaching. My hair has never looked this glossy or felt this healthy after a toning conditioner."

Before photo - Chloe R

Before

Before → After
After photo - Chloe R

After

Chloe R

Level 10 Blonde · Medium · High-Lift Ash

"tried a lot of toners but this one actually keeps things icy. my hair feels really healthy too which is rare for platinum blonde. total staple for me now."

Before photo - Abbie’s Guest

Before

Before → After
After photo - Abbie’s Guest

After

Abbie’s Guest

Long · Heavy Pre-Color Banding · Ash Toning

"was so tired of the warmth and brassy tones in my hair but abbie totally fixed it. we did back to back foils to blend everything out and the silver shampoo she recommended is a life saver for keeping it this ashy. definitely worth the extra effort to keep it healthy"

MILK_SHAKE PRODUCT REVIEWS

What people say about this product

Reviews of this product, published by milk_shake. They are not reviews of Innate Beauty.

4.6
24 reviews
5
19
4
3
3
0
2
1
1
1
AI overview of customer reviews

Reviewers consistently praise the spray for neutralising brassiness and keeping blonde tones cool and ashy, with many also noting its pleasant scent.

However, a minority report packaging leaks, find the tone too dark for their hair, or dislike the fruity fragrance, and one reviewer with sensitive skin mitigates scalp irritation by applying it upside down.

Popular topics

Showing 17 of 24 customer reviews. Curated selection first, then by date.

Stephanie P.

Verified
A Blondie Girl Must Have
This is my absolute favorite product. I love to keep my blonde as icy as possible so this is an absolute must for me. I used to suffer from brassiness between colors but not anymore. I use a little with each hair wash and make sure to never let it run out. I am always recommending it to all my fellow blondies.

Delma B.

Verified
Reduces brassiness
Fast delivery. Takes some of the edge off brassy hair. As someone with very sensitive skin, I've been spraying it on with my head upside down to minimize contact with my scalp, otherwise, it can itch (but for me, it's definitely a less irritating product than most other hair sprays).

Courtney G.

Verified
Works great and smells really
Works great and smells really good

Felice R.

Verified
Love the scent and the
Love the scent and the spray is a nice ashy tone when sprayed

Naomi L.

Verified
This stuff is awesome for
This stuff is awesome for making sure that I don’t have any brassiness in my hair

Mandy H.

Verified
Love this icy toner!. . .
Love this icy toner! The smell is amazing and it works wonders on this blonde in my hair!

Laurie G.

Verified
It Works!
It took a three applications but I am pleased that the yellow in my grey/blonde hair I’ve been fighting with shampoos and conditioners is finally no more!! I heard it would darken my hair but so far so good! And, it doesn’t dry out my fine, curly hair!

JANE K.

Verified
Makes my hair look great!
Makes my hair look great! LOVE IT!

Shannon F.

Verified
Looove this toning spray!!. . .
Looove this toning spray!! I was a bit hesitant to try this as I wasn't sure if it would turn out ""patchy"" in my hair but it is FABULOUS!! It absolutely gave me the perfect ashy look on my bleached hair and left it detangled and shiny! I coupled it with my Milk Shake purple shampoo and conditioner and will try to always have it on hand!! Thank you for making such phenomenal products, Milk Shake!! :)

Renee E.

Verified
Great products!
I love it only I had changed it to the silver toning and will definitely order more. Really controls brassiness. And Annie gave me great info and customer service. Thank u again

Linda B.

Verified
This is awesome
This is fantastic product for taking the yellow out!!! I am amazed. . will be ordering more!!!

Katie H.

Verified
Love it
It’s not turning my hair, black or purple, and it is toning effectively- sometimes my root area doesn’t completely lift and it has brightened it significantly. Definitely will purchase a full-size.

Stacey C.

Verified
Best toning spray!!!
Literally the best. My blond is so bright now. Definitely pairs well with the shampoo and conditioner. It’s a must have!!

Laura H.

Verified
Loved the smell! . . .
Loved the smell! It looks like it's doing what I wanted somewhat. Time will tell. So far, so good.

Mandy H.

Verified
It works for me!
This toning spray definitely helps with the warm tones that my hair tends to pull. The only thing I don't care for is the fruity almost grapey scent. I'm not sure that grapey is a word, but it is for now. 😊

Laurey G.

Verified
It leaked all over. . .
It leaked all over inside the box when shipped even though it was taped at the top. I will not be using it or a replacement as it’s too dark!!

Christine A.

Verified
No product received!
I still have not received the product! Would love to try it . The shampoo and conditioner is wonderful!
Based on 24 Milk_shake verified customer reviews(view original on Milk_shake)
Milkshake Icy Blonde Toning Spray

Milkshake Icy Blonde Toning Spray

£18.75 Low Stock
100ml £18.75
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100ml £18.75